How does AWS recommend partners validate their solutions?

AWS recommends that partners validate their solutions through customer references and use-case demonstrations. This approach ensures that the solutions are not just theoretically sound but are also practically applicable and effective in real-world settings. By providing customer references, partners can showcase how their solutions have been successfully implemented and the tangible benefits that have been realized by actual users. Use-case demonstrations further illustrate the solution's capabilities, allowing potential customers to visualize its application and effectiveness in addressing specific business challenges.

This method emphasizes the importance of real-world validation over simple metrics or promotional activities. It highlights the role of customer feedback in establishing trust and credibility within the marketplace. Building a solid case based on validated use cases is crucial for partners looking to differentiate themselves and their offerings in a competitive environment.